Our passion for developing stems from personal experiences with our own children in competitive sports. We started as a group of parents - disappointed with the current way of doing things - asking tough questions. What is the most effective way to train a young student-athlete? Should they be focused on one sport? Is game time more impo
Our passion for developing stems from personal experiences with our own children in competitive sports. We started as a group of parents - disappointed with the current way of doing things - asking tough questions. What is the most effective way to train a young student-athlete? Should they be focused on one sport? Is game time more important than practice time? Few are the days of free play with neighborhood friends—they have been replaced with organized sports and scheduled activities to support athletic success. Scouting begins as early as 3rd grade, what are the scouts looking for? Considering the current political and business landscape of youth sports, how can we give kids the best opportunities to succeed?
In 2013 there were a little over 6,000 Youth Trainers and Conditioning Specialists certified by an accredited association. Conversely, there were more than 22 million Youth between ages 6-17 that played on an organized team. That’s roughly one qualified trainer for every 3,600 student-athletes. Couple this with the fact that Youth fitness is the fastest-growing segment in the fitness industry (Carbin 2013), and you find an overwhelming demand for a training program with a scalable business model.
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